Untethered Everywhere Isn’t Just Gear — It’s Jordan’s Life

🌊 Ambassador Spotlight: Jordan Reyes

Jordan doesn’t wait for adventure to knock — he builds his days around it. Sunrise finds him jogging the shoreline, headphones tucked away so he can hear the rhythm of the waves. By mid-morning, he’s already packed a board or a kayak, chasing whichever element feels right.

For Jordan, the outdoors isn’t a hobby — it’s the framework of his life. He thrives on the unpredictability of nature: the sudden gust of wind that turns a calm paddle into a challenge, the shifting tide that reveals a hidden sandbar. He calls these moments “reminders that freedom is never scripted.”

That’s why the Untethered Everywhere lifestyle resonates so deeply with him. The rope cap and LET’S ROAM tee aren’t just gear — they’re signals to the world that he’s living untethered, embracing motion, and finding his coast wherever he stands.

Jordan’s message to the community is simple: step outside, let the day surprise you, and carry the coast with you no matter where you roam.